Fred. Olsen History... the story so far
The Olsen family business boasts over 170 years of seafaring heritage, having originated in 1848 when the first Fred. Olsen acquired two small ships operating from Hvisten, Norway. Since then, through five generations of the Olsen family and two World Wars, the company has gone from strength to strength, sailing cargo vessels and cruise ships around the world. These are the key chapters of our story so far…
A dramatic period, the start of the second Industrial Revolution, repeal of the Navigation Act and the Crimean War. The first Olsen family ship-owner, Fredrik Christian Olsen, starts operating two small Brigatine sailing ships in Hvitsten, a small village on the Oslofjord in Norway. These very quickly grow to a fleet of three-masted Barks (a type of sailing vessel), transporting timber and ice mainly to Britain.
Fredrik Christian’s brothers, both also Captains, become ship-owners – Petter in 1852, then Andreas in 1860 – adding more vessels to their combined fleet.
After Fredrik Christian dies in 1875, Petter continues the operation of his vessels. Petter’s son, Thomas Fredrik Olsen (Fred.), takes command of one of his father’s vessels at the age of 23, becoming a ship-owner in 1884.
In 1892, Fred. Olsen purchases his largest sailing ship, the four masted full rigger, Morning Light (later lending its name to the Morning Light Pub on board each of the current four ocean-going ships in our fleet). Bayard was ordered on behalf of newly-established company, A/S Bonheur, in 1896. The purchase of Bayard, the first steamship in the fleet, starts a family custom that most Olsen ships should bear names beginning with the letter 'B', and signalled the start of the third industrial revolution.
Fred. Olsen acquires the Færder Steamship Company, a first decisive venture into the passenger business. Our first passenger links with Grangemouth, Scotland and Newcastle are also established.
23 vessels from Olsen's fleet of 44 ships are lost during the events of World War I, which had a major impact on the Norwegian shipping industry. By 1926, with the introduction of the diesel-engine-powered Brabant, a new generation of passenger vessels commences operation. Fred. Olsen & co were among the very first to use diesel engines, starting in 1914.
In 1933, Fred. Olsen passes away and his sons, Rudolf and Thomas Fredrik (Thomas), take over the running of the business, the latter from the USA during World War II. Figureheads were introduced to modern ships from 1933 and in 1938, the Olsens added Black Prince and Black Watch – named in honour of England and Wales respectively – to the fleet.
Once again, the Olsen fleet suffers great losses during the events of war. 28 ships in total, including the newly-introduced Black Prince and Black Watch, are lost in the turmoil of German attacks in World War II.
1948 signalled the start of the greatest and last Industrial Revolution; advances were made in every field of human endeavour. With business thriving in the early 1950s, the Olsens added two of the most eye-catching liners of the period to the fleet - Blenheim and Braemar. In 1955, the third Thomas Fredrik – and current Fred. – takes the company reigns aged 26, after his father, Thomas, falls ill.
A new Black Watch sails to the Canary Islands on her maiden voyage from the Fred. Olsen terminal, Canary Wharf, West Indian Docks, London. Her sister ship, Black Prince, embarks on the same route the following month.
A 'reborn' Black Prince begins her career as a 'sunshine cruiser', sailing to Cádiz, Casablanca, the Canary Islands, Madeira and Gibraltar from Southampton – destinations still visited by Fred. Olsen's ocean-going ships today.
Beginning of the first brain revolution: marking the end of manufacturing as we have known it, with software replacing machinery as the driver of innovation. Black Watch added to the fleet in 1996, following an extensive refurbishment.
In 2001, Braemar is sent to the Blohm+Voss shipyard in Hamburg, Germany to undergo a major refurbishment, ready for her new role as the second member of the fleet. Then, in 2005, another new, elegant ship is purchased and, following a complete refurbishment, renamed Boudicca after the great British warrior queen. Boudicca entered service in 2006, visiting the Canary Islands on her maiden voyage.
A yet-to-be-renamed ship arrives at Hamburg's Elbe 17 Dry-Dock to undergo an ambitious refit and redesign programme, ready for introduction to the Fred. Olsen fleet. The programme involves the fitting of a new 30-metre extension, to give the 'stretched' ship extra rooms and improvements to guest areas. In 2008, the 'stretched' ship is renamed Balmoral on entering service.
On 28th July 2015, all four Fred. Olsen ships converge for the first time ever, docking together in Bergen, Norway to celebrate the 200th anniversary of the birth of Fredrik Christian Olsen. In April 2018, Brabant – Fred. Olsen's dedicated river cruising boat – begins a new programme of European River Cruises. Later in 2018, on 10th September, the fleet of ocean-going ships unite once again for the 'Captains in Cádiz' event in Cádiz, Spain, celebrating 170 years since Fredrik Christian began shipping operations.